Advanced Illness Counseling Company Expands MTS Presence in Outsourced Payor Services Sector

New York, December 17, 2012 — MTS Health Investors, LLC (“MTS”), the New-York based healthcare private equity firm, announced today that funds managed by MTS have acquired a majority ownership position in Vital Decisions, LLC (“Vital Decisions”) from its founders. Vital Decisions works on behalf of healthcare plans to identify patients with advanced illness and to provide a proprietary counseling program to these individuals to facilitate communication and decision making among patients, their families and their physicians. Terms of the transaction were not disclosed.
Vital Decisions helps seriously ill patients to participate in, and exert more control over, decisions about their treatment. The company’s team of highly-trained counselors accomplishes this goal by helping individuals and their families to identify, communicate, and incorporate their quality of life priorities into current and future care decisions.

The company’s senior management team, led by CEO and co-founder Mitchell Daitz, will remain with Vital Decisions. Mr. Daitz and other management team members will hold a minority ownership stake in the company.

MTS Partner Oliver Moses said, “Advanced Illness care is a growing concern for which patients, families, and health plans are actively seeking solutions. We believe that Vital Decisions has developed a unique approach to this issue that puts the patient’s priorities first, and in that process, delivers greater value to all constituents involved in that complex phase of healthcare delivery.”

Mr. Daitz added, “The management team and employees of Vital Decisions are excited to be partnering with MTS Health Investors as the Company embarks upon its next phase of growth. MTS brings a wealth of resources, capabilities and experience that will allow the organization to reach its full potential. We look forward to working with them to ensure that the support and value of our Living Well Program touches as many individuals as possible during a time of great need in their lives.”

About Vital Decisions

Vital Decisions, based in Edison, New Jersey, provides a proprietary counseling service to advanced illness patients. The Company’s Living Well Program addresses inadequate communication and shared decision making between patient, provider and family during serious illness in order to improve the value and quality of healthcare delivered. For additional information regarding Vital Decisions, please visit

About MTS

MTS Health Investors, LLC, located in New York, is a healthcare private equity firm that makes investments in operating companies within the healthcare industry. MTS targets companies that provide cost-effective solutions in the services and low-technology manufacturing sectors of the healthcare industry. Industry sectors in which MTS invests include: providers of outsourced solutions to the healthcare industry; providers of direct medical services to patients in an institutional, ambulatory, or home setting; providers of managed care and other healthcare insurance services; distributors of medical products; and manufacturers of medical devices and supplies. For further information, please visit